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Longitude Health and Sea Gull Lighting Partner to Deliver Comprehensive Health and Wellness Program Wed, May 19 2010

New employee benefit to provide personal coaching, incentives and online resources to help employees and spouses achieve prevention, wellness and health objectives

Somerset, NJMay 17, 2010Longitude Health, Inc., www.longitudehealth.com a technology based provider of guided health and wellness solutions, today announced that Sea Gull Lighting Products, a business unit of Generation Brands, has selected its Whole Person / Whole Population(sm) product suite to provide integrated wellness and disease management for all eligible employees and their spouses.

“We are thrilled to be able to offer our employees this valuable benefit from Longitude Health,” said Jeffrey Tartamella, president of Sea Gull Lighting. “Working with Longitude Health, our associates can privately and securely set and achieve their personal health, fitness and prevention goals and then receive the support, incentives and help they need to be their healthiest.”

The Longitude Health program is built on the company’s proprietary MyHealthVillage.com health portal and provides the most comprehensive set of support resources available; including:

  • Financial incentives that reward your participation and achievement
  • Secure and simple tools for assessing and managing your own health status
  • Online social networking and community support at MyHealthVillage.com
  • Trained Longitude HealthGuides to provide you with personal support
  • Collaborative Care Support(sm) to connect your personal physician with your guided action plan

“Sea Gull Lighting approached us looking for an innovative and effective way to demonstrate their commitment to the health, wellbeing and privacy of their family of employees,” said Tracy W. Korman, CEO of Longitude Health. “Sea Gull Lighting’s management team is committed to leading their industry in terms of healthy, engaged and retained employees and we are delighted to partner with them to build a culture of wellness.”

About Longitude Health, Inc.

Based in New Jersey and with operations in Missouri, Longitude Health www.longitudehealth.com offers comprehensive web-based, guided health and productivity improvement solutions. Its flexible tools and holistic approaches provide incentives, integrate with primary care physician oversight and enable social networking support for a completely collaborative solution leading to sustainable, long-term, healthy life style habits. Longitude Health’s MyHealthVillage.com portal and HealthGuides provide businesses with a highly-valued employee benefit that contributes to the value of the enterprise.

About Sea Gull Lighting Products, LLC.

Headquartered in Riverside, New Jersey, Sea Gull Lighting Products, LLC, a Generation Brands company, www.seagulllighting.com is a leading manufacturer and marketer of decorative and functional lighting for residential, commercial and architectural applications. The 91-year-old company provides more than 3,500 product designs spanning 15 categories to a multi-national network of electrical distributors, lighting showrooms, furniture and specialty stores as well as various niche markets.

Contact:

Tracy Korman
Chief Executive Officer
(732) 790-5492 (office)
Email: Tracy Korman

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